![]() ![]() ![]() The facts keep changing – it used to be called global warming. People say you should trust the experts, but who’s to say they don’t have their own reasons for pushing this narrative? I’m not saying they’re wrong, I’m just saying there’s reasons not to 100% trust them. I think the climate is changing, sure, but I don’t know why or how. An extract from one interview looks like this: Coding qualitative data Interview extract Say we’re researching perceptions of climate change among conservative voters aged 50 and up, and we have collected data through a series of interviews. Coding means highlighting sections of our text – usually phrases or sentences – and coming up with shorthand labels or “codes” to describe their content. This might involve transcribing audio, reading through the text and taking initial notes, and generally looking through the data to get familiar with it. It’s important to get a thorough overview of all the data we collected before we start analyzing individual items. The first step is to get to know our data. See editing example Step 1: Familiarization
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